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- Quick Summary
- View Full Mastery Manual
- Watch Classes
- Masterclass
- Coaching Call #1
- Coaching Call #2
- Other Resources
- Slides
- Collection Of Visual Explanations
- Navigate Mental Models On Thought Leadership
Quick Summary
Our focus this month is the visual aspect of thinking and modeling.
A large percentage of the brain is dedicated to vision, and we've had that part for a lot longer than we've had abstract thinking and the ability to create models in the way that we think about them here in the Mental Model Club.
There’s a zone where thinking and vision and visualization intersect with each other, and when you can differentiate and integrate these two domains, you can become very effective with knowledge — both with using it inside of your own mind and with expressing it / teaching it / sharing it with others.
As visual thinking is a huge area, in this manual we focus on scratching the surface and helping you develop the 80/20 of visual thinking skills for thought leaders.
That means, we will learn about turning sentences — quotes — into visuals, and build from there.
If you're creating content online and you are just getting started, 99% of people will only see your title and the image in their news feed and only 1% of people will click through. That’s why for thought leaders it’s worth becoming really good at this as one single quote you present in a visually appealing way can be a powerful way to convert people.
We will be talking grammar and sentence diagramming. Taking sentences apart often helps us clarify our thinking and better understand what it is that we want to say, and for many people, it’s a precursor to starting to draw and figure out how the ideas fit together. Finding the right words and their relations is the key to creating effective visuals and the process we’re going to talk about helps you choose the right words and visual formats to experiment with.
View Full Mastery Manual
Watch Classes
Masterclass
Coaching Call #1
Coaching Call #2
Other Resources
Slides
Collection Of Visual Explanations
Navigate Mental Models On Thought Leadership
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Increasingly, thought leadership is becoming an important aspect of career success, whether you’re an employee or an entrepreneur. The steps we present in this mastery manual are ultimately the 20% of skills that will give you 80% of results as a thought leader. It’s essential to be at least competent in each of the skills.
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A trademark idea is a word that you coin that becomes a centerpiece of your thought leadership that you become known for, and people start using it in their life. This manual walks you through the process of developing your trademark ideas.
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Selling Your Sawdust is the process of turning the by-products of your learning process that you’d normally throw away (which, in my experience, is over 90% of notes) into products that can be valuable to other people.
A digital garden is a public repository where you share your sawdust. In this manual, we’ll take a deeper look into digital gardens and do a step-by-step walkthrough of one of the apps that make them possible.
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Rather than the typical approach of writing long forms and getting everything out of your head, the Quotable Creator approach is more about writing one really good sentence at a time and practicing creating a sentence so good that others would regularly share it; then adding the next sentence, the next one, and so on.
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In many ways, if you're a better communicator but not as much of an expert, you'll probably be more successful in business and get more customers than someone who's a better expert but terrible at communication. One might even argue that your survival as a business owner depends on your ability to communicate online and that mastering that skill is in the 80/20 of running a successful business.
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As visual thinking is a huge area, in this manual we focus on scratching the surface and helping you develop the 80/20 of visual thinking skills for thought leaders. That means we will learn about turning sentences (quotes) into visuals, and build from there.
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One of the big challenges for thought leaders is how to process all the knowledge we collected and present it in a way that’s systematic and beneficial to both us and the people we share it with. That’s what the Idea Value Chain model aims to solve.
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This model of Idea Machine has technology as a big part of it and that’s because we are in a period of unprecedented change driven by technology. Rapid change is confusing for most people and that gives an opportunity to thought leaders to see the meteors coming and to think and talk about them in advance. As the change comes you could be the thought leader who contextualizes the change and explains what's happening.
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This model aims to help you get published on top sites in your niche, write articles that go viral, build your business completely off of content (if you want), get people knocking on your door to work with you, and scale the number of people you reach.