Perry Marshall is maybe best described as a world-class polymath. He started in electrical engineering and went to start off a career in sound engineering. His 80/20 Sales & Marketing is by far the best book on 80/20 applied to sales and marketing, and NASA’s Jet Propulsion Labs uses his 80/20 Curve as a productivity tool. He’s also the guy who guided FanDuel and InfusionSoft from startup to hundreds of millions of dollars.
Some of the topics we covered in this interview:
- Stacking One Counterintuitive Thing Upon Another
- Making Sense Of The New Field By Uncovering The “Bottom Of The Swamp” Fact
- Evolution Is A Digital Communication In Digital Code
- Neither Side Is Telling You The Full Story
- Put Your Ideas In A Big Anvil And Let Others Pound On Them With A Sledgehammer
- Science And Religion Are Orthogonal To Each Other
- Finding The Gems Through The Noise
- Applying The Understanding Of Evolution On A Practical Level
Edited Interview Transcript
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