Overview

I knew that when I was 80 I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a really big deal. I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not ever having tried.— Jeff Bezos (on his decision whether or not to leave his cushy job to start Amazon)

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13 Mental Models Every Founder Should Know

Mental models are to your brain as apps are to your smartphone. Just like apps, there are a ton of mental models. They help you make decisions, solve problems and see the world in an entirely new way... they basically make your brain more useful.

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