20 Percent Free Time

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Overview

In this model, the company runs on two tracks. Most of the company's operations (say, 80 percent) will run on conventional management principles, with traditional management controls and performance criteria such as ROI and maximizing shareholder value. Another part of the company's activities (say, 20 percent) are "exempted" from these controls and in this time, employees are "free" to explore experiments as they see fit. In the approach, it is hoped that the successful experiments from the experimental track will eventually find their way into the conventional business and employees will be more motivated, by having the liberty to pursue their dreams.—Steve Denning

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