Overview

“Getting a 100 people to love you is far better than having a million people just sort of like you. 100 customers or users that love you will tell the world about your tiny little company and give you feedback or ideas that help you make the experience much better." “It’s better to make a few people really happy than to make a lot of people semi-happy.” — Paul Buchheit

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13 Mental Models Every Founder Should Know

Mental models are to your brain as apps are to your smartphone. Just like apps, there are a ton of mental models. They help you make decisions, solve problems and see the world in an entirely new way... they basically make your brain more useful.

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